Brazil is well-known for it’s breathtaking landscape, beautiful rainforests, and fine cuisine. The South American country is also home to one of the world’s captivating ‘Seven Wonders of the World’- the magnificent Christ Redeemer iconic statue, which stunningly overlooks the brimming city of Rio de Janeiro. The nation is also is known for being a cultural marketplace for art, business, and sponsoring some of the world’s most creative advertising.
One of Brazil’s most influential leaders today in the world of advertising, AlexandreGama- is one of the most inspiring success stories ever. Born in Rio de Janeiro, the creative executive began his career in advertising at the age of 23, after earning a degree in Advertising and Communications from the Armando Alvarez Penteado Foundation. In 1982, Gama started as a creative copywriter at New York City’s advertising agency Ogilvy & Mathers. After working tirelessly in an array of advertising agencies, the Latin American entrepreneur founded his own communications and advertising agency, Neogama in 1999. Alexandre Gama acts as CEO and CCO of his Brazilian based company, which underwent some reinvention after teaming up with the U.K. based ad agency, Bartle Bogle Hegarty. The 59 year old’s advertising agency in San Paulo was designed in a savvy modernist scheme by leading Brazilian architects Andre Vainer and GuiPaoliello.
“The space was built to inspire, reward the senses and constantly remind everyone inside that our mission-expressed right there around us- is to stand out, create awareness and build a differentiated perception of brands.” expressed the advertising executive back in 2014.
Over the years, Gama has garnished countless recognition. He has been a high-ranking member of a variety of creative global boards internationally and has won, along with his advertising agency much acclaim.